The Cross-cultural Business Pocketbook 

'For those who do business overseas, this book is a valuable insurance policy', commented The Good Book Guide on The Cross-cultural Business Pocketbook. 'It sets out not only examples of local attitudes and thinking but a whole way of planning and executing international communication and business dealing', continued the Guide. This Pocketbook is for anyone doing business outside his or her country, whether attending or organising a multinational conference, making a presentation to a group of managers from different countries, or being relocated abroad. Starting with a look at culture and its effects on working behaviour, the book then reviews ways of developing communication skills across the culture gap. Finally there is a section of specific material covering, amongst others, Europe, the Arab world and North America. A review of this book on Amazon.co.uk states: 'This little pocketbook is a gem. It is written clearly and has an easy to use section for identifying problem areas'.

The Cultural Gaffes Pocketbook 

An increasing number of people are travelling to Britain for business and recreation. The Cultural Gaffes Pocketbook explains - for the nationalities covered (North America, Western/Eastern Europe, Middle/Far East and India) - how to look after overseas guests and understand their expectations, likes and dislikes. Japanese guests, for example, should not be booked into a hotel room that bears the number 4 and Muslims prefer a shower to a bath. In the Middle East avoid making direct eye contact for too long and in Korea don't touch your nose. Whether you work in the hotel and leisure industries, or have overseas customers visiting you on business, this Pocketbook will improve the quality of your customer care.