What inspired Richard Walters to build up a multi-million pound business advisory and accountancy company and to become a leading authority on strategic planning for small and medium size businesses? Central to his success is an understanding of what he calls 'the basic business truths'. In each of his three Discover Pocketbooks (see below) he sets out those 'truths' that have influenced him most.

Discover the perfect Managing Director of your business…YOU! 

Discover the perfect Managing Director of your business…YOU! is for directors, partners, consultants and managers working in the SME (small and medium enterprise) sector. It sets out 39 steps, each of which deals with what the author sees as an essential and fundamental aspect of business. Alongside each step there is a Why and How description. Among the numerous customer reviews on amazon.co.uk are those from Chris Frederiksen from Mill Valley, California ('Great insights and advice - a wonderful little book') and Steve Wichett from Southampton, UK ('Richard Walters clearly knows what it takes to turn your corporate intentions and ambitions into reality').

Discover the little gem for your business success… IT! 

Discover the little gem for your business success… IT! is for small business owners who have no choice but to embrace information technology but who have little or no knowledge of the subject and are nervous about taking the first tentative steps. 'Marvellous - a non-technical computer book that clearly and simply shows you how to use IT to your advantage', wrote one reviewer. The advice - presented in the form of 39 practical steps, each with a Why and How description - is wide-ranging. It covers investment considerations, software issues, basic house-keeping and practical user tips. The internet is dealt with too.
 

Discover the most obvious key to success for your own business… sales and marketing! 

Discover the most obvious key to success for your own business… sales and marketing! Planning, sales cycle, market research, market trends, pricing, customer service, direct marketing, needs versus wants, win/win, branding, e-commerce - these and other essentials of sales and marketing are all here. The BIG difference, though, is that the author has stripped away all of the usual jargon (that's for the experts!) and presented the facts in a very understandable and meaningful way. 'Ah, now I see' is likely to be your reaction. Perfect for business owners and those who see sales and marketing as vital but secondary to their principal role.