The Gym
In this BRAND NEW simulation, already at the top of our best-seller chart, teams run a leisure club for a simulated three year period to see who manages it best. Will teams really appreciate what's needed to turn the business round - and reverse the current trend of members leaving in droves! Requires only ONE pc (or laptop) and printer .
The Activity
Teams receive details of a slightly run-down leisure centre. While it still has a reasonable membership, it is falling and there have been no new facilities in recent years - and current management is weak. Something needs to be done and quickly.
Teams complete a Decision Form each period on key variables (membership fees, marketing spend, staff numbers and pay) and can add new facilities such as tennis or squash courts, a spa or creche. Market research on competitors is available. Financial reports are printed for each team every period plus customer feedback and staff problems. Running a successful business is never easy!
Learning Benefits
- allows teams to assess the state of a current business
- highlights need to listen to what customers are saying
- encourages entrepreneurial spirit
- stresses the importance of knowing what the competition is doing
- shows that innovation is crucial to any business
- opportunity for participants to learn about financial reports
Customer feedback
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Terrific simulation. Brought out peoples hidden business skills and really tested their teamwork at times putting the unity of the teams under great pressure!
M. Tyndall, GA Training
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An excellent vehicle for sorting out the 'management accountants' from the 'entrepreneurs'.
P. Harlington, ANSA Business Development
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An excellent, cost-effective business simulation that provides solid examples and learning that can be built upon. 'The Gym' is suprisingly easy to run and the learning points are easily identified. The delegates had fun while learning!
HR Consultant, Insurance sector (name withheld)
